
Hema Priya
Assistant Professor
hema.priya@mhindrauniversity.edu.in
An academician driven by passion with a diverse educational background, including a B.Tech. in Electronics and Communication Engineering, an MBA in General Management, and a Ph.D. in Social Entrepreneurship. With nearly seven years of industry experience, including roles as a Software Development Engineer at Accenture, Sales Manager at Zomato, and Business Development Consultant, she brings a practical perspective to the classroom. With nearly five years of teaching experience, she specializes in entrepreneurship, marketing, corporate social responsibility, law, corporate governance and ethics emphasizing skill-based learning over traditional textbook approaches. Dr. Hema believes that real-world skills are essential for student evaluation and success. Her approach is rooted in empathy and kindness, fostering an inclusive environment where students can thrive and develop their independent thinking. Her goal is to inspire the next generation of innovators and leaders, ensuring they are equipped with the skills needed to navigate an ever-changing world. Dr. Hema’s vision is to establish a skill-based educational system that prioritizes practical learning over traditional textbook assessments. Her aim is to build career skills at the grassroots level while promoting community development, empowering students to become innovative thinkers and impactful leaders in an ever-changing world.
Ph.D.
- Ph.D. -Management Studies – Social Entrepreneurship VIT Business School, Chennai Sep’23
LL.B.
- LL.B. -Pondicherry University Jul’23
MBA
- MBA -General Management – Marketing VIT Business School, Vellore May’16
B.Tech
- B.Tech -Electronics and Communication Engineering Vellore Institute of Technology, Vellore May’13
- Assistant Professor Mahindra University May’25 – Present
Oct’24 – May’25
- Assistant Professor KCT Business School, Coimbatore Oct’24 – May’25
Feb’20 – Jun’22
- Assistant Professor Jr VIT Business School, Chennai Feb’20 – Jun’22
Aug’18 – Feb’20
- Teaching and Research Assistant VIT Business School, Chennai Aug’18 – Feb’20
Nov’17 - Present
- Business Development Consultant Nov’17 – Present
May’16 – Nov’16
- Sales Manager Zomato Media Pvt. Ltd., Chennai May’16 – Nov’16
Publications
2022
- Priya, H.M., and Venkatesh, R. (2022). Performance Measurement System: Need Integration and Implementation in For-Benefit Social Enterprises in India. Academy of Accounting and Financial Studies Journal, 26(3), 1-11. (SCOPUS and ABDC ‘C’).
2019
- Priya, H.M., and Venkatesh, R. (2019). The Paradoxical Effect of Drive Factors on Social Entrepreneurship Sustainability. International Journal of Recent Technology and Engineering (IJRTE), 8(2), 644-649. (SCOPUS).
Research:
- Thesis: “A Study of the Impact of Community Factors on the Consumer Buying Intentions of Social Entrepreneurship Enterprises Products and Services.”
Project:
- “A Comparative Analysis Study of SME Sector In Malaysia And India”