Leadership Programme
Business Storytelling for Leaders
Overview
Storytelling is the #1 reason you, as part of the human species have survived till now. It is the #1 reason that will drive competitive advantage for you and your company in the next decade. In an increasingly complex world, it is the primary skill necessary for your company’s growth and for
your individual growth.
But how do you tell a good story? Is there a formula? How to start and how to end? You may be doing great work with numbers but when you speak about it, it may be falling flat. Is there a way to cut through the noise that exists today and make your message heard with your stakeholders? This program addresses how you can gain mastery in Business Storytelling.
Programme details
Important Dates & Time
*Dates and Schedules are subject to change
| Dates | Mode |
|---|---|
| 18-19 June 2024 | In-Campus |
Prof. Sandeep Das
Storytelling Coach | Best-selling Author | FMCG & Consulting Leader | India’s premier thought leader
Sandeep Das is a Visiting Faculty at Centre for Executive Education, Mahindra University, He is an MBA from IIM Bangalore, is a business leader with over 15 years of experience having held leadership positions in FMCG and Management Consulting.
He is the bestselling author of 4 successful books. His latest book, ‘How Business Storytelling Works’ has been on the bestseller list for 40 successive weeks and is a textbook for storytelling at multiple IIMs. He teaches Business Storytelling for executive education at IIM Ahmedabad, IIM Bangalore and at IIM Lucknow.
In addition, he has coached leadership teams at leading corporates like Unilever, the Tata Group, Poshmark, etc. He is one of Asia’s leading storytelling coaches and has been invited across the world as a keynote speaker on Business Storytelling across conferences in the US, Europe and South-East Asia.
He is a columnist with over 200+ articles for the Times of India, Economic Times, Mint, Fortune, Forbes, Business World, etc. His posts on LinkedIn have been read over 30 million times.
Key Topics covered in the Programme
- Storytelling principles from the world of neuroscience, evolution and the world of movies
- Storytelling through data
- Storytelling for written communication
- Storytelling for change management
- Storytelling for conflict management
- Storytelling to build a personal brand
Learning outcomes
- Understanding the principles of storytelling through the world of neuroscience, evolution and the world of movies
- Understand how to apply the storytelling toolkits across a variety of business situations like change management, conflict management, data storytelling, negotiation, written communication, personal branding, etc.
Who Should Attend ?
This programme is aimed at middle to senior managers with 8 – 25 years of work experience. This programme is for leaders across functions and across industries. This programme is right for you if you are a,
- C-Suite Executive (CEOs, COOs, CIOs, CTOs, CDOs, CHROs)
- Entrepreneur
- Marketing Head or a Brand Manager
Supply Chain and Manufacturing Director or leading a large manufacturing setup
Strategy Director or leading a large transformation program
Sales Director or leading a major region
Human Resource Director
Analytics and Transformation Director
Leadership category
Currently, the following Leadership Programmes are being offered, with more to be launched in the coming months. Our Programs span across multiple disciplines of management, engineering and law.
Empowering women in leadership
AI Strategy for business and technology leaders
Manager as a Coach
Leading with Purpose
Leading with Emotional Intelligence
Leading Teams for Hi Performance
Leading in a Complex World
Leading Change and Transformation
Leading a Happy and Productive Workplace
Leading & Building a Culture of Innovation
Leadership Retreat
Leadership Competencies for Top Management
Leader as a Coach
Future Leaders Programme for GCCs
Executive Leadership Presence
Establish your Executive Presence with the Power of Storytelling
Enhancing Productivity & Effectiveness
Enhancing Personal & Professional Excellence
Design Innovation for Industry Transformation
Business Storytelling for Leaders
Business Leadership for the 21st Century
Building and Managing High-Performing Teams
Building & Leading a Culture of Innovation
AI Strategy for Senior Leaders
Agile Leadership
Advanced Leadership Programme
Strategic Negotiation
Purpose Driven Leadership
Purpose and Profits
Negotiation Strategies for Collaboration and Conflict Management
