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About
About Submenu
Imparting quality education is the primary vision at Mahindra University. The objective is to ensure that the University gives the students, as they start their professional careers, a proper foundation and a clear pathway for their career growth through the encouragement of our esteemed faculty mentors and peers and to become an institution playing a significant role in the global dynamics of research, development and higher learning in science, technology, and liberal arts.
About Leadership Submenu
The leadership at Mahindra University consists of distinguished and eminent personalities who have immense experience in their fields. The leadership reflects its deep Indo- French, and Indo- American roots.
About Chancellor Submenu
Mr. Anand Mahindra is the Chancellor for Mahindra University and chairman of the US $19.4 billion Mahindra Group and the Executive Chairman of Mahindra & Mahindra Ltd. His tenure has seen the Group expand domestically and internationally into a range of major industrial sectors from automobiles and agriculture to IT and aerospace.
About Partner Submenu
The University builds links and tie-ups up with its peer universities. In the year 2014, it collaborated with the Tech Mahindra of the Mahindra Group and the 180-year-old École Central Paris (now CentraleSupélec) to form Mahindra École Centrale School of Engineering and in 2021 it started Mahindra School of Management with its collaboration with Cornell University’s SC Johnson College of Business, USA.
About Ordinance Submenu
The student Code of Conduct [Code] is established to foster and protect the core missions of Mahindra Ecole Centrale, Hyderabad; to foster the scholarly and civic development of the Institute's students in a safe and secure learning enviornment, and to protect the people, properties and processes that support the Institute and its missions.
About Mediarelease Submenu
Mahindra University aspires to become a leading college providing technical, practical, ethical and innovative knowledge to its students. It was developed to provide enriching and enjoyable experience to its students. Media is a strong tool in providing global exposure to a university, through its press and social media.
Anout Statutory Authorities Submenu
Comprising eminent leaders from both Industry and Academia, the leadership at Mahindra University is a formidable blend of industry-academic experience and exposure, education, and enterprise.
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Schools
School Submenu
Keeping in mind, the changing demands in education, Mahindra University keeps up with the ever-changing and diverse curriculum that prepares its students for the future workplace. The learning methodology integrates courses like Engineering, Management, Law and Education along with skills and techniques such as critical thinking, problem-solving, and working in teams which are essential ingredients for modern-day success.
School of Management Submenu
Mahindra University School of Management, started in 2021, aspires to become a leading business school in India and the world by developing ethical, innovative, entrepreneurial, technologically astute, culturally aware and socially-conscious managers, leaders and scholars. It has an academic partnership with SC Johnson College of Business, Cornell University. The unique and dynamic undergraduate programs are offered in BBA, BA, and MBA (Executive).
School Future Submenu
The future schools of Mahindra University will create history with its extraordinary teaching pedagogy enabling students to face the real world.
Mahindra University's School of Law was founded in 2021 on the thought of justice, equality and service to all sections of society. With the changing needs in society, Law has become an important department that requires more focus and thought. The curriculum offers five years of integrated undergraduate programmes like Bachelor of Arts and Bachelor of Law BA.- LL.B (Hons) and Bachelor of Business Administration and Bachelor of Law BBA. -LL.B (Hons) and LLB (Hons)* to cater to varied needs of the profession with distinguished faculty.
School of Education Submenu
Under the Mahindra University umbrella, the Indira Mahindra School of Education (IMSE) has commenced its academic activities in 2021 with the Ph.D. program and intends to launch BSc.B.Ed*, BA. B.Ed* programmes from the academic yeare 2022 onwards. There are no boundaries to earning a high-quality education with the IMSE – encapsulating unified training, emphasising pedagogical concepts, developing moral and cultural programs, and developing the professional career of emerging independent individuals.
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Admissions
Admissions Submenu
For Admissions 2021-22, Visit our application portal to Apply Online Click here to download the Admission Notification. Mahindra University (MU) Hyderabad, is a multi-disciplinary university. It works towards “Educating future citizens for and of a better world” and is envisioned to be a private University that will play a significant role in driving quality improvements and innovation in higher learning in the coming years.
Admission PHD Submenu
Mahindra University, notified by the Government of Telangana wide Telangana Ordinance No. 1 of 2020 dated 20th May 2020, announces the launch of its Ph.D. Program effective from the Fall 2020 Semester.
Click Here to download the Admission Notification
Admission Undergraduate Submenu
Ecole Centerale School of Engineering, Mahindra University (MU) Hyderabad, offers an interdisciplinary four-year B.tech, degree in engineering education, in partnership with CentraleSupelec of France.
Click Here to download the Admission Notification
Admission Graduate Submenu
Content to be Updated
Admission Campus Visit Submenu
Mahindra University is a place with the best infrastructure and provides creative learning spaces that are required for the 360-degree holistic development of the students.
The University is considered to have the best sprawling green campus with features like no other. Spacious Seminar Halls, Lecture Theatres, Lecture Halls, and Tutorial Rooms add a feather to its hat and never stops providing the right atmosphere for in-class learning and after-class discussions between teachers and students.
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Research
Research Submenu
"To promote Research at an International Level of Excellence to extend the edge of Scientific Knowledge and Contribute to the Rise of a New India".With the aim to achieve the vision of Mahindra University, the faculty members of the university strive towards the development of Basic and Applied Research, which caters to the industrial needs, the training, and involvement of students. The research areas at MU are predominantly engineering-focused. With the unique orientation towards contributing to the rise of new leaders in India, MU has teams working in the fields of media, economics, and humanities. Around twenty research teams are involved in the different areas of research depending on the projects they are developing.
Research Advisory Council Submenu
Research at MU is organized focusing on high-level projects that are identified, developed, and worked upon by the faculty members. All faculty members of Mahindra University hold Ph.D. degrees from top-of-the-line Institutions/Universities in India.
Research Programs Submenu
MU offers several Ph.D. programs in which the students can make use of the state-of-the-art facilities of Mahindra University to do research in various disciplines. Seminars and conferences play a significant role to get valuable knowledge from the keynote speakers and other eminent researchers. The research studies conducted at MU are of social significance.
Research COES Submenu
Mahindra University is striving to mobilize funding from various funding agencies, industries, and many others to excel and thrive in accomplishing quality research and make its mark in the research map of the country. Efforts are being made to explore funding from VGST, DST, CSIR, DBT, UGC, DRDO, ICSSR, UNESCO, UNIDO, IDBI, etc. The faculty members also explore funded projects from ISRO, NAL, BEL, HAL, Microsoft, and other organizations, institutions, and industries.
Research Labs Submenu
Mahindra University has top-notch research labs which witness the innovation of the students.
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Campus
Campus Submenu
With equipment sourced from the most preferred vendors globally, MU labs are on par with the finest in the world.
Campus Library Submenu
The MU library stocks over 13000 volumes on a wide variety of subjects. It deploys a Library management system with RFID indexing and inventory. It also has an E-Library with access to thousands of online resources, housing a computer lab that is connected to the Internet, providing students with free access to digitized academic journals.
Campus Activity Submenu
There are different activities that take place inside the campus of Mahindra University for the well-being of the students. Aether, Ecole Tyohar, AIRO, Connect Conclave, TEDx, and much more to keep the students busy and give them exposure.
Campus Club Submenu
There are several clubs on the MU campus for student engagement, namely, painting club, media club, erudite club, outreach club, gizmonation, music club, robotics, etc.
Campus Classrooms Submenu
MU's classrooms deploy technology that is state-of-the-art to impart a multi-media learning experience to the students. Smart-boards, audio-visuals, PPTs, Interactive modules, and also the traditional chalk-on-board methodology are used to maximum effect.
Campus Health Centers Submenu
MUs Health care Centre is headed by a full-time Resident Doctor and supported by paramedical staff located on the campus. It takes care of the medical needs of all students, faculty members, and other staff.
Campus Hostels Submenu
MU currently has eight functional hostels that offer twin sharing non-AC rooms for the students. Seven out of these eight hostels have attached washrooms in every room. The hostels have a home-like ambiance which makes the students feel comfortable. The hostels also include amenities that allow the students to indulge in various extra-curricular activities within the premises.
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Placements
Career Internships Submenu
The internships enable students to gain a professional experience that is aligned with their career goals, under supervision by a professional in the field, with the opportunity for hands-on responsibility and meaningful work. A faculty advisor assists students during their internship.
Career Higher Educations Submenu
The higher education module of Mahindra has been designed with prestigious academic experience at its core, our academic faculty's expert knowledge and research in each area, and the linkages between the University and the professional world.
"Worldwide IT spending is projected to total $3.9 trillion in 2021, an increase of 6.2% from 2020, according to the latest forecast by Gartner, Inc. Worldwide IT spending declined 3.2% in 2020 as CIOs prioritized spending on technology and services that were deemed "mission-critical” during the initial stages of the pandemic" – Gartner 2020
Overview
Digital Technologies and the Transformation of the Business Landscape
"Worldwide IT spending is projected to total $3.9 trillion in 2021, an increase of 6.2% from 2020, according to the latest forecast by Gartner, Inc. Worldwide IT spending declined 3.2% in 2020 as CIOs prioritized spending on technology and services that were deemed "mission-critical” during the initial stages of the pandemic" – Gartner 2020
"Dentsu Digital Report 2021 reveals that digital media will grow at 20% to reach a market size of Rs 18,938 crore by 2021 and with a CAGR of 22.47% to reach Rs. 23,673 crore by 2022." – Business Insider 2020
The digital economy has unlocked new opportunities for the business world, while simultaneously creating new areas of competition in both traditional and new sectors of the economy. Companies are increasingly turning digital in order to cut costs, enhance performance, deliver new products and services and adopt new business models that were not possible before.
As organizations adapt to this new reality, they increasingly seek employees (at every level) with ‘digital thinking’, who are comfortable with digital tools and technologies, understand the digital landscape, and can apply these skills to everyday work.
BBA Digital Technologies is specifically designed for students that would like to build a career the exciting world of digital. It prepares students for digital skills/tools that are highly sought after by the industry at every level.
Some of the potential job roles for which students of this program will be qualified include:
- Business Analyst in IT firms
- Ecommerce analysts and category managers (in Ecommerce firms and FMCG firms)
- Digital Marketing strategy and operations (across several industries, both B2B and B2C)
- Consultants
Who should take this program?
- Students with PCM majors
- Students with non-PCM majors (Biology, commerce, etc) who are looking for a career shift into the technology domain including areas related to ecommerce and digital marketing (with a solid foundation for MS programs in technology/business, MS in digital marketing, MS in business analytics, MS in cybersecurity)
- Helpful to students from a family business backgrounds who plan to use this as a springboard for modernization and digitization of their family businesses.
Important Details
| Eligibility Criteria |
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| Batch Size | 30 Students |
| Tuition Fee | INR 3 Lacs/Annum tuition fee; food, accommodation and international immersion will be extra |
- Click here to download the Admission Notification.
- Link to register for SAT exam - https://collegereadiness.collegeboard.org/sat/register/international
- Link to register for Pearson Undergraduate Entrance Exam - https://www.undergraduateexam.in/
Note: Mahindra University School of Management accepts the scores of the above mentioned exams for its admissions & is not responsible for administration or any other issue related to these exams.
Program Highlights
- Comprehensive business foundations (in finance, accounting, operations, marketing, OBHR, strategy)
- Specialize in digital business with focus on information systems, digital marketing, ecommerce, and data analytics and visualization
- 3 week international immersion in Cornell University, Ithaca, NY
- Focused on creating industry-ready graduates who can work in ecommerce, digital marketing, business analysis and technology industries
Key Differentiators
- One of the very few BBA programs of its kind in India that provides a solid grounding in business disciplines as well as in digital technologies
- Only program with an IVY LEAGUE collaboration – Cornell faculty help in designing the program, will teach in the program and Cornell will host our students on their Ithaca, NY Campus.
- Focused on creating industry-ready graduates who can work in data rich industries such as retail (online and offline), fast moving consumer goods, banking, financial services and insurance (BFSI), consulting, travel and hospitality, etc.
- We also expect demand for the skills and competencies provided by this program to grow in the digital startup ecosystem, technology firms and the burgeoning ecommerce and digital marketing industry in India
Curriculum
YEAR 1: SEMESTER 1 YEAR 1: SEMESTER 2 Macro- Economics Micro-Economics Principles of Marketing-I (4Ps & Consumer Behavior) Operational Finance Financial Accounting Introduction to Statistics Principles of Management Fundamentals of Coding & Software Dev Critical Thinking & Logical Reasoning Database & Data Management Microsoft Excel - I (Fundamentals) Microsoft Excel - II (Data-Mining, analytics with Excel) Business Communications – I SUMMER : INTERNATIONAL IMMERSION IN CORNELL UNIVERSITY, ITHACA, NEW YORK YEAR 2: SEMESTER 3 YEAR 2: SEMESTER 4 Statistics - II (data-mining, predictive analytics) Business Intelligence & Data Visualization Research Techniques (Secondary methods) Principles of Marketing -II (Advt & Media) Digital Marketing & Social Media Engagement Finance - II (Financial Tech, Markets) Management Information Systems Management Consulting Methods CSR and Sustainable Business Data Visualization & Reporting with Tableu/Power BI SUMMER: INDUSTRY INTERNSHIP YEAR 3: SEMESTER 5 YEAR 3: SEMESTER 6 Business Law Entreprenuership & New Venture Creation Business Analytics Fundamentals Global Business Connected Technologies (IOT models, Cloud, Privacy) Strategy & Business policy Principles of Ecommerce & Marketplaces Cybersecurity Principles Leadership & Teamwork Social Listening and Sentiment Analysis Tools STUDENT SKILL PORTFOLIO