Turn Your Creative Ideas into Compelling Designs with a Bachelor of Design Degree

Headline of the future? India is set to become the world’s next creative hub and it’s already happening. But how?

The Delhi government is developing a policy to support the animation, visual effects, comics and gaming industries. As per the report by The Times of India, the Delhi government’s new policy aims at attracting talent, studios and startups to the capital, making it a centre for visual storytellers, digital artists and design thinkers alike.

By supporting young innovators, this government initiative could redefine how creativity is nurtured and recognised in our communities. India’s creative world is moving fast, with artists now building virtual spaces so real- they’re hard to tell apart from life itself. Design is finding new meaning every day and that’s not just in fashion or interiors but also in sectors like gaming, visual media, product innovation and sustainable design practices.

With creativity carrying so many industries forward, there has never been a better time to become a designer. Ready to begin your future in design? Getting a Bachelor of Design degree might just be the step you need to take.

There is a rapid expansion in India’s creative economy. Starting with animation studios in Mumbai to design labs in Bengaluru, creativity is becoming a booming business. India is now being seen as a growing player among the global creative industries such as product design, digital design, gaming and sustainability. Also, the rise of innovation led by design has touched almost every sector, covering technology, fashion, architecture, retail and even manufacturing. This reflects that design is no longer limited to the decoration part, as now it sets the direction.

According to industry insights, the design sector continues to grow at a steady pace as companies are adapting design thinking to solve modern problems. This rise isn’t just about the opportunities, but also about the reinvention of industries, ideas and careers.

India’s creative wave is transforming how industries work and connect with people. Let’s look at where a B.Des degree is making the biggest impact today.

• Animation and VFX
  India is emerging as a global production hub. Starting with HQ animation for international films to realistic visual effects in OTT platforms, design professionals are shaping this field like never before.
• Gaming and AR/VR
  The gaming and immersive experience industry is also experiencing significant growth. Designers now build 3D worlds and with that engage millions of users every day. AR and VR are not just for entertainment purposes but are also changing how we learn, shop and interact.
• Product and Industrial Design
  Innovation done for users in mind is reshaping how interaction is done with everyday objects. A good design ensures that the function justifies its appeal in every aspect.
• UI/UX Design
  Every app and platform we use depends on design thinking. UI/UX designers create experiences that are simple and easy to understand so that everyone can experience them equally.
• Sustainable Design
  Eco-friendly designs have become the core of modern designs. Creativity is driven by sustainability and the proof for it is green architecture, upcycled fashion and biodegradable materials.

No matter what the medium is, design acts as the invisible force behind everything that feels modern, functional and human.

A Bachelor of Design degree serves as the foundation for you if you want your creative passion to be a meaningful profession. It combines creativity, research and technical knowledge together, which gives students the confidence to experiment and innovate.

During this programme, students explore advanced projects using new tools and techniques. They learn to think across disciplines like graphic, product design, communication and experience design.

Design thinking is at the centre of every project you will put your hands on. It teaches students to analyse problems, empathise with users and craft creative solutions. A BDes doesn’t just teach you to design — it teaches you to think differently.

A Bachelor of Design degree enhances your skills so that you’re prepared for diverse creative careers. You will gain-

• Visual communication and storytelling- lets you convey ideas clearly and beautifully.
• Design software mastery- allows practical learning using advanced tools- Adobe Suite, Figma, Rhino, Blender and more.
• Digital design and prototyping- lets you turn your ideas into real and testable creations.
• Design strategy and user research- helps you understand what users want and why it matters.
• Collaboration and presentation skills- very vital for working in creative teams.
• Creative innovation and critical thinking- equips you with skills that push boundaries and inspire change.

These skills take you far beyond studios and classrooms so that you can prepare yourself for leadership roles in industries that value creativity, adaptability and fresh ideas.

Graduates with a Bachelor of Design degree can get vast opportunities across a multitude of industries. Look at some of the promising career paths-

• Graphic Designer or Art Director
  Creates branding, advertising, digital campaigns to build a meaningful connection with audiences.
• Product Designer
  Designs consumer goods, tech devices, sustainable products- and help make everyday life better.
• UX/UI Designer
  Shapes user experiences across apps, websites and digital platforms.
• Animation and VFX Artist
  Works in film, gaming or television, crafting visuals that bring stories to life.
• Fashion Designer
  Develops designs that influence trends and express creativity through apparel.
• Design Consultant
  Helps organisations innovate through design-led thinking and by using creative problem-solving.

As India positions itself as a global design hub, these careers can no longer be considered niche — they’re the future of innovation.

As you can see, there is a boom for designers on a global level and there are initiatives like the Delhi government’s plan to make the city a hub for animation and VFX. That is a reason compelling enough to step into designing and following your passion. Also, India is investing heavily in creative industries. There are global trends such as “AI-assisted design, digital fabrication and eco-conscious creativity” that are shaping the future of designing.

Design has become a mainstream career for many as it combines imagination with impact. It allows professionals to build sustainable, tech-driven and visually powerful solutions. For those who dream in ideas, sketch possibilities and see beauty in innovation — there’s never been a better moment to be a designer.

Step into this world of innovation combined with artistic expression at Mahindra University’s School of Design Innovation. The interdisciplinary four-year Bachelor of Design (BDes) degree offered by the School is designed with the aim of fostering and grooming young minds to drive the future. The curriculum is curated with a focus on the design and innovation of products and services, which align with the global business requirements.

Key Highlights of the Programme

• Emphasis is on teaching Design Thinking for innovation
• International faculty roster with rich industry-academic background
• Global exposure and research focus for creative thinking
• Contemporary curricula that are frequently reviewed and updated
• Well-equipped Design Labs & Studios for experiential learning
• Partnership with the Pininfarina Design Academy in Torino, Italy and Shenoy Innovation Studio, IDC IITB
• Field visits, cross-cultural art and design boot camps for better industry insights

Have a look at the programme structure for better understanding-

Lead the next generation of design innovators in India with this course. Begin Your Journey with Mahindra University’s Bachelor of Design programme that gives you the support, guidance as well as direction to turn your creative ideas into reality. Let your ideas shape the future at Mahindra University.

Design happens to be everywhere we go. The world of creativity is growing super fast and India is helping make that happen. There are exciting educational resources and programmes awaiting aspiring designers from diverse institutions! Seize this wonderful opportunity to showcase your unique talent in this vibrant design industry.

Take the first step into the Bachelor of Design and build your future. Mahindra University is a great place to start. It is a place where ideas come alive as well as your imagination can go wild.

• What is a Bachelor of Design degree?
  It’s a four-year course where students learn how to create basically. It can be anything like products, visuals or even experiences using their creativity and design thinking.
• What’s there to learn in a BDes programme?
  You’ll learn a lot more about design and yes, that includes design thinking, digital tools, product design and even how to bring creative ideas to life through projects and teamwork.
• What jobs are available after this course?
  You can work in various fields after completing a BDes. Jobs that are common and available are those of a graphic designer, product designer, UX/UI designer, fashion designer or even start your own design business.
• Why should I study at Mahindra University?
  Mahindra University helps students learn with the help of real projects, a vivid international exposure and excellent guidance from expert mentors. It can be the perfect place for beginning your design journey.
• Who is eligible for applying in this course?
  Anyone who has finished their +2 and is interested in niches that count as design, art or innovation is eligible to apply.